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If you ever built a house, you understand the importance of designing the structure or floor plan with an architect before laying the foundation.
Most potential clients’ first interaction with a lawyer is through the law firm’s website and their individual bio page.
Your website is the single most important component to your law firm’s marketing communications efforts. Period.
Think about the last time you asked someone for advice. What was it about the situation or person that caused you to seek advice?
Like your finances, your firm’s marketing efforts should be reviewed on a regular basis to ensure that your short- and long-term plans are in order.
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