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Put Some Poetry In Your Marketing
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How you say something is as important as what you say. If content is king, then delivery is its scepter, crown and cape. The most brilliant ideas, prescient insights and important information are all for naught if their presentation is wooden and hackneyed. Dull language, like dull blades, cannot cut through clutter and into the hearts of minds of target audiences.
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In praise of waiting
Merrilyn Astin Tarlton, Co-Publisher - Attorney at Work
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Child development experts call it "impulse control." A key measure of a child's maturity, the traditional test for it involves marshmallows. A 4-year-old is offered two marshmallows if he can wait 15 minutes for them. If he can't wait, he can have a marshmallow right away–but just one. At four, some choose two and work hard to get through the wait and others just want one and want it now.
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Client Spotlight: Stein Sperling
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Stein Sperling Launches New Brand
Moiré Marketing Partners partnered with Stein Sperling Bennett De Jong Driscoll, one of the most respected law firms in Maryland, on its new brand which included a new logo and tagline, new identity suite and marketing collateral templates, culminating in the launch of the firm's new website and mobile website (mobi).
>> See Case Study |
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For more information: (202) 822-0100 or e-mail: info@moiremarketing.com
WASHINGTON, DC - 1710 Rhode Island Ave. NW | 8th Floor | Washington DC 20036 | (202) 822-0100
LONG BEACH, CA - 4161 Annapolis Road | Lakewood CA 90712 | (562) 425-7600
Moiré Marketing Partners is a strategic branding and communications agency specializing in the success of professional services firms. Headquartered in Washington, DC, with offices in Long Beach, CA and San Antonio, TX, Moiré's clients include law firms, accounting firms, financial and consulting firms, associations, architecture and engineering firms, educational organizations, real estate companies and technology-based firms. |
