Associations, Higher Ed, Medical, Professional Services
Put Some Poetry In Your Marketing
Industries: Associations, Higher Ed, Medical, Professional Services
Which of the two phrases below sounds better? “Ask not what your country can do for you—ask what you can do for your country.” “Do not ask your country what it can do for you. Instead, ask yourself what you can do for your country.” While both phrases convey the same message, most people would agree that the first one does it better than the second.
more >Associations, Professional Services
But I Saved Us Money
Industries: Associations, Professional Services
Despite all the glorious advancements in our society, some things never change. One of the biggest? You get what you pay for. This includes everything from clothes, cars, house repairs, to the quality of your food and dining experience at your favorite restaurants. Oh, yes – and marketing plans, branding and communications campaigns.
more >Accounting, Associations, Higher Ed, Legal
Yes, You Need a Style Guide
Industries: Accounting, Associations, Higher Ed, Legal, Professional Services
Sometimes known as graphic standards or brand guidelines, a style guide is essential to keeping your brand identity consistent. Every brand, from the smallest startup to the biggest industry leader needs a set of branding guidelines and rules to maintain its identity and control what the public sees.
more >Legal, Professional Services
Who Really Wants To Be Educated About Marketing?
Industries: Legal, Professional Services
Think about the last time you asked someone for advice. What was it about the situation or person that caused you to seek advice?
more >Legal, Professional Services
Boost your law firm’s brand
Industries: Legal, Professional Services
To build a memorable brand that inspires confidence and trust, you need to know what is unique about your law firm and then pinpoint why that matters to clients.
more >Associations, Higher Ed, Professional Services
We Already Have A Website, So Why Do We Need A Microsite?
Industries: Associations, Higher Ed, Professional Services
What Exactly is a Microsite? For those of us who travel in marketing circles, lately there is increasing buzz about adding microsites to integrated marketing and communications campaigns.
more >About Moire Marketing Partners
Moiré Marketing Partners is a strategic branding and design communications agency that specializes in creative marketing for a business advantage.