GUEST BLOGGER: David Grenham, Director of Client Services & Marketing - The Ferguson Group

We all get busy with a multitude of marketing tasks, but it’s important to find ways to step back from all the deadlines and think about bigger picture issues that affect our businesses. For me one of those issues is trying to remember the important role that client service plays (or should play) in most every major marketing decision I make during a work day. Ideally I try to always ask myself: