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Business Development, Marketing 

Back to School: Marketing Planning

Posted by Jeff Roberts on August 25, 2016 in Business Development , Marketing

“Back to school. Back to school, to prove to Dad that I'm not a fool. I got my lunch packed up, my boots tied tight, I hope I don't get in a fight."

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Business Development, Client Service, Marketing 

Why Firms Should Develop a Strategic Plan

Posted by Guest Blogger on November 16, 2014 in Business Development , Client Service , Marketing

When I work with firms, which profess to have strategic plans, I find it bewildering that they often are stored in the management teams’ drawers and rarely are implemented. I scratch my head and ask why bother expending the energy and time if there is no system created to implement the plan.

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Advertising, Business Development, Marketing 

In Praise of Waiting

Posted by Guest Blogger on May 12, 2013 in Advertising , Business Development , Marketing

Child development experts call it “impulse control.” A key measure of a child’s maturity, the traditional test for it involves marshmallows. A 4-year-old is offered two marshmallows if he can wait 15 minutes for them.

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About Moiré Marketing Partners

Moiré Marketing Partners is a strategic branding and design communications agency that specializes in creative marketing for a business advantage.