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Marketing, Professional Services 

Are You The Wind or The Flag?

Posted by Jessica Trice on September 14, 2017 in Marketing , Professional Services

True story: back in the day, I worked for got a client who was going to revolutionize computer diagnostics and repair via the Internet. There were only a handful of companies offering this service and our client had been the first to market.

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Medical Services, Professional Services 

Can I Tell You a Story?

Posted by Jessica Trice on August 22, 2017 in Medical Services , Professional Services

Successful marketing is all about the ability to tell good stories. Most companies work to get their name and capabilities into the marketplace by connecting with their audience.

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Higher Education 

Infographs: Picture Stories or Valuable Data that Supports a Point?

Posted by Jessica Trice on July 25, 2017 in Higher Education

It's hot out, and as of late, I've been pretty “hot” on infographs. As a visual learner, the graphical essence of an infograph helps, in many cases, illustrate an idea and/or a point.

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Business Development, Marketing, Social Media 

How Professional Services Firms Can Thrive In Online Communities

Posted by Jessica Trice on July 12, 2017 in Business Development , Marketing , Social Media

When most professional service firms think of social media, they envision Facebook and Twitter followings. Then again, how many new clients have you gained from these social channels?

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About Moiré Marketing Partners

Moiré Marketing Partners is a strategic branding and design communications agency that specializes in creative marketing for a business advantage.